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FYI
Jan 3, 2021 21:27:13 GMT 7
Post by rgs2001uk on Jan 3, 2021 21:27:13 GMT 7
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AyG
Crazy Mango Extraordinaire
Posts: 5,871
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Post by AyG on Jan 4, 2021 7:12:04 GMT 7
Article is by Emma Wall who used to work for Morningstar until early 2019 before moving to HL. Her last three Morningstar articles were:
Emma Wall's 5 Investment Lessons 3 Global Stock Picks for Long-term Growth 10 Most Popular Articles on Morningstar
So, she's just churning out more of the same.
Of course, HL knew about her writings, so I can only conclude they employed her (headhunted, I suspect) for the quality clickbait she produces. And as Chiangmai suggested in the other topic, average investors are swayed by this sort of dross.
Thinking back, I remember having to deal with my late father's estate. He had close to a hundred holdings in a mixture of shares and unit trusts. He'd see an article in The Sunday Times, or get a 'phone call from his broker, and buy the promoted investment. Some he inherited from his father. Never, ever sold. I don't think he even monitored performance. For me it was a logistical nightmare: companies and funds changed names or were taken over in the previous decades. Hours of detective work.
Anyway, he's proof that some people are influenced by these promotional pieces. I'd like to think, though, that in this day-and-age, with far easier access to company and fund data, people would be more considered in their investments.
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FYI
Jan 4, 2021 21:05:34 GMT 7
Post by rgs2001uk on Jan 4, 2021 21:05:34 GMT 7
^^^, , reminds me of my father, a relic of a bygone era, from the days when the working class peasants didnt dare question their supposed betters, eg, school teachers, stockbrokers etc etc. I remember looking at his portfolio and asking him, why are you holding these? answer, the stockbroker recommeneded them, when was that I asked, 15 years ago, ffs.
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