Looked an interesting idea at first, and then....

1) He starts telling us that for a 10 pound monthly and a 25 pound cheque book fee I can do away with my normal bank. Not quite sure why I would do that as I can use my UK ATM, UK cheques, UK payment systems and internet banking for fee. For someone offering an alternative to a bank, their product seems to be outbanking the bankers in the way they try and charge fees  The moment banks start charging me a monthly fee I go somewhere else  

2) Around 6 minutes in he really lost the plot, and showed he hasn't a clue what he's talking about. 1% charge on BACs and all other payments - no thank you. I'd rather have them for free. Does he realise most people get paid by BACs these days so he's taking 1% of people's salary. Or pay your utility bills online with internet banking, that'll be another electronic fee of 1%. No thank you

There's a lot wrong with UK banks, and at times the whole system needs a rethink, but hopefully this guy will never be looking after my money in the UK ...