Post by Deleted on Jan 12, 2016 20:45:00 GMT 7
Australia Day on 26 January advertising, has upset lots of people.
www.bbc.com/news/world-australia-35288560
The commercial, by Meat & Livestock Australia (MLA), was released on Saturday and has since gone viral.
It shows a SWAT team "saving stranded Aussies" abroad from missing a barbeque on the country's national day. The Advertising Standards Bureau (ASB) said it has received about 250 complaints, mostly from vegans. ASB said it was also reviewing complaints of violence, and discrimination against Indigenous Australians. The campaign has been accused of cultural insensitivity for using the slogan "Operation Boomerang" - an Indigenous term - to mark Australia Day.
Burning tofu-In one scene in the advert, a SWAT team smashes into the home of a man in New York saying "C'mon mate, in a few hours you'll be eating lamb on the beach", to which the the bearded man responds: "But I'm a vegan now...".
The ad later cuts to a shot of a flamethrower-wielding SWAT officer burning a bowl of kale on the vegan's table.
Meat & Livestock Australia said the ad was "tongue in cheek".
www.bbc.com/news/world-australia-35288560
The commercial, by Meat & Livestock Australia (MLA), was released on Saturday and has since gone viral.
It shows a SWAT team "saving stranded Aussies" abroad from missing a barbeque on the country's national day. The Advertising Standards Bureau (ASB) said it has received about 250 complaints, mostly from vegans. ASB said it was also reviewing complaints of violence, and discrimination against Indigenous Australians. The campaign has been accused of cultural insensitivity for using the slogan "Operation Boomerang" - an Indigenous term - to mark Australia Day.
Burning tofu-In one scene in the advert, a SWAT team smashes into the home of a man in New York saying "C'mon mate, in a few hours you'll be eating lamb on the beach", to which the the bearded man responds: "But I'm a vegan now...".
The ad later cuts to a shot of a flamethrower-wielding SWAT officer burning a bowl of kale on the vegan's table.
Meat & Livestock Australia said the ad was "tongue in cheek".
